The Beauty Center -- Carole Franck's new treatment for face and body -- combines non-invasive acupuncture and electrolipolysis to reduce cellulite, firm skin and provide anti-ageing results.

Adapted from the late French neurologist Dr Nogier's method of auricular acupuncture, the system stimulates different reflex zones throughout the body using seven different waveforms to detect, stimulate and rejuvenate, focusing on up to 20 acupuncture points at any given time.

Each treatment is tailored to the client, with the individual acupuncture points is located using a 'detector pen'.  For example, if you are prone to snacking throughout, stimulating certain acupuncture points is said to stop hunger pangs.

The treatment is also said to help the body drain toxins and disperse the build-up of waste, while firming and toning.

The electrolipolysis action 'digs up' fat cells by targeting specific problem areas, encouraging the body to drain toxins and increase circulation.  The result is said to help the body function effectively and aid loss.

Electrolipolysis is usually focused on the stomach and thighs, although it works on any area with stubborn fat.  Treatment -- for face and body -- incorporates the brand's well-established aromatherapy-based skincare and is painless with only a tingling feeling.

The client can control the frequency levels to suit their programme and comfort level.

PRICE: The Beauty Center costs £11,750 +VAT including training and a start-up kit of skincare and bodycare

RRP: treatments are from £60 for a body treatment (45-60 minutes), and from £75 for facial (80 minutes)

WEB LINK

JEALOUS

GUY

Already making headway across the pond, Billy Jealousy has just hit the UK shores via City People.  Launched in 2004 in Texas, the line comprises a range of men's hair, face and shaving cosmeceutical products. Annette Hanford reports

Specifically aimed at hip young men, the products are formulated for male skin, which is around 20% thicker than that of women's.  The products are suitable for all skin types and rather than masking a skin concern, sare said to tackle it at source.  With quirky names and active ingredients, such as retinol and salicylic acid, the face range features: About Face Anti-Ageing Serum; Wipe Out Eye Cream; Bar None Face Wash; Sucker Punch Face Scrub; Combination Code Face Moisturiser; White Knight Facial Cleanser; Liquid Sand Exfoliating Cleanser; and Combat Lines Face Moisturiser SPF30.

Long-gone are the days when it was acceptable for guys to settle for soap for shaving.  The shave range helps banish stubble trouble with Lightning Bolt Electric Pre-Shave Solution, Hot Towel Pre-Shave Treatment, Hydroplane Shave Cream and Shaved Ice After-Shave Balm -- all created to calm heal and moisturise the skin.

There are also a body wash and five haircare products to complete the grooming regime, including a strengthening shampoo designed to help combat hair loss.

"More and more men are buying their own grooming products and this is not a retail opportunity that can be ignored," says Farha Musa of City People.

"Billy Jealousy has a wide appeal among men of all ages and looks great displayed on the shelf for impulse buys, as well as being easily explained by salon staff."

RRP: £18 shave cream, £19 shampoo, £32 travel kit.

Tel: 020 8579 9091

MAMA SAYS: "SEND YOUR BOOBS AND BUMS TO BOOTCAMP"

Following on from its sweet-smelling product line and indulgent salon treatments, Mama Mio has decided to get tough. The ladies behind the brand - Sian, Tanya and Kathy - are waging war on our boobs and butts and have enlisted fitness-guru-to-the-stars Efua Baker for their two-pronged approach to bodycare.

The Bootcamp in a Box series is dubbed a complete skincare and exercise system and is aimed at time-starved women who want targeted results - but without the hassle of the gym.

The three-minute daily exercise programmes - which don't require any equipment and only minimal space - are designed to get the underlying muscle tissue to stand up and pull its weight, whether you are working to prevent your chest or derrière from going south.

With two sets of exercises working towards a fit body, the hard-hitting products aim to deliver what the founders describe as fit skin in 30 days. Fit skin? This is skin that fits you like a glove, they say. It holds you in place and holds you up. It is touchable and strong enough to defy gravity, according to the company's own super mamas.

BOOTCAMP FOR BOOBS

Promising to perk up your profile, the boob-job in a box targets the pectoral muscles with slow, controlled movements, so not only will boobs be lifted, but appear fuller.

A combination of the 'fly' and the 'push me up' exercises works to tone and define upper arms, so they should help banish those bingo wings as well. Results are further enhanced with the facial-quality bodycare, including the stimulating Tummy Toner exfoliant, which also has a tightening and plumping effect, and the strengthening Boob Tube. 

 As well as being packed with antioxidant C0Q10 to  help cell regeneration and prevent the degradation of  collagen, it also protects against ageing sun damage.

BOOTCAMP FOR BUTTS

 Similarly, this 30-day bottom-and-thigh kit incorporates two targeted exercises - 'the butt raise' and 'the doggy' if you please - but features three products. 
Containing a blend of sweet almond oil, chamomile and vitamin E with micro-ground pumice, Body Buff softens and removes dead skin, as well as stimulating circulation and improving subsequent product efficacy. 

Tightening Tummy Toner is also featured as is Shrink-to-Fit - a stimulating cocktail designed to help fat cells shrink, as well as prohibit their formation.

RRP: £65 (bust kit) and £99 (bottom kit)

Get a flawless finish on paint jobs with Orly's Flawless Fix nail corrector pen. Great for little slip-ups or for perfecting French manicure smile lines, glide the polish remover-saturated tips over the offending mistake for instant correction. Great for in-salon use and retailing to clients, each pen comes with three replacement tips.

RETRO NAIL POLISHES

Take trip back the 70s and have some Retro Fun in the Sun with OPI's limited-edition collection.  Inpsired by the catwalks, the six shades are: Peach-A-Boo (apricot sparkle); Sit Under the Apple Tree (light apple green); Lemonade Stand By Your Man (refreshing yellow); Give Me a Coral Sometime (pink-orange): Calendar Girl (pink-red), and Sea Ya Later Sailor (turquoise shimmer).

NATURAL NAIL POLISH REMOVER

Couleur Caramel has launched what is believed to be the first 100% natural nail polish remover certified by EcoCert and COSMEBIO.  Formaldehyde-free, it removes polish while bringing moisture to the nails.  Key ingredient is organic caster oil, which softens and protects cuticles.  Available through Thalgo.

NOURISHING FOOT CREAM

Use La Biosthetique's Intensive Care for Your Feet regularly to help gently smooth away rough, dry skin.  Containing nourishing shea butter, it features antiseptic eucalyptus and lavender oils along with anti-bacterial sage to combat odour.  As well as strengthening allantoin, it also contains lactic acid to heal any chapped skin.

SWEET-SMELLING SHOES

Keep precious pumps and summer shoes perspiration-free this summer with Mavala's Talcum Powder for Feet.  It contains the company's Deo Active formula to fight bacteria and keep feet both dry and odour-free during the warmer weather.

 LONG-LASTING EXTENSIONS

BioSculpture offers its clients pink perfection with its newest arrivals.  For long-lasting extensions that won't fade or chip, the gel formulas are available in colours ranging from the softest baby pinks to the most vibrant cerise -- and most shades in between.  The company is also offering matching nail polishes.

SUN KISSED SHADES

Jessica is puckering up with Sun Kissed -- six shades for the beach or the  pool.  Formulated with vitamin A and UVA/UVB protection are: Bikini Blue (sky); Summer Lovin' (irridescent pink); California Dreaming (candy floss pink); Hit the Waves (pale lavender); Beat the Heat (peachy coral); and Soak Up the Sun (hot pink).

HOT NEW OFFERINGS

Think pink this summer with Essie's hot new cocktail of offerings.  With something to suit all skin tones, the six strong range features hot fuchsia, rose and strawberry shades along with a pinky tangerine and hot coral for a totally tropical taste.

BRIGHT IDEAS FROM OPI

Things have just got brighter with the expansion of OPI's Bright collection.  The vibrant Mod About Brights line features Mod-ern Girl (tangerine), The 'It' Colour (yellow), Brights Power (coral), That's Hot! Pink (pink), Green-wich Village (apple green); and Dating a Royal (royal blue).

AROUND THE WORLD POLISH

Take an adventure in colour with IBD's Around the World gel polish collection.  Just a single application of the vibrant, shimmering colours ensures nails will stay chip- and peel-free for at least two weeks.  The kits contain Shanghai Red, Bali Blue, Emerald Isles, Sahara Sands, Parisian Purple and Tuscan Terracota shades, along with cleansing bonding and sealing products.

LCN promises (finger) tip-to-toe pampering with the latest additions to its spa line. Cocoa & Pomegranate Delight Hand Cream tightens, soothes and protects dry skin, while Cocoa & Bamboo Delight Foot Cream can be used at the end of a pedicure to leave feet nourished. Also in the range is Cocoa & Almond Delight body cream, Sugar Lip Scrub and point-of-sale display.

Christmas is just around the corner, so make the most of retail sales with a selection of festive gifts.

Check out the latest yule tide offerings.

St Tropez

Getting out and about in the industry is one of the best parts of the job -- seeing the people behind the brands and sometimes getting to experience the products and treatments first-hand can't be beaten.

It's also a really valuable opportunity to find out what people think of the magazine.

People often say they enjoy the feature articles and like reading about new products, which is very flattering, but perhaps even more so, was when one company recently asked me for my opinion.